Characters

Characters & artwork

Character Licensing & Usage Guidelines

Our original character is made available to individuals, organizations, and corporations free of charge for the time being, with the primary objective of promoting and revitalizing Malaysia’s local economy, tourism, culture, and community engagement.

If you wish to use our character, please review the guidelines below and submit your application.

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Custom Costumes & Collaborations (Paid Services)

If you wish to create customized designs—such as dressing the character in your company uniform, featuring unique event-themed attire, or executing co-branded campaigns—we provide bespoke collaboration and design services.

Rates: From MYR 2,000 per character
(Final quotes depend on project scope, design complexity, and distribution scale).

For inquiries, please email us at mail@mischiefworks.llc with an overview of your concept, desired design, platforms, and expected schedule.

Standard Application & Usage Process (Free of Charge)

  1. Submit ApplicationComplete the Application Form below and email it to our team.
  2. Review & ApprovalOur team will review your submission and issue an official approval confirmation.
  3. Download Assets & Commence UseUpon receiving approval, you will be directed to download the official character assets from our designated webpage.
  4. Submit Usage RecordsOnce your project, merchandise, printed materials, or event goes live, please share photos showing the character in use.

Terms & Conditions

  • Validity & RenewalThe license is valid for three (3) years from the date the character assets are downloaded. To continue using the character after three years, please submit a renewal application.
  • Copyright NoticeWhenever the character is used, you must display the following credit line clearly and legibly: © MischiefWorks, LLC
  • Public Showcase of UsagePhotographs and records of your character implementation submitted to us may be showcased as case studies or promotional materials on MischiefWorks, LLC’s official website, social media channels, and public relations materials.

Prohibited Uses

The character must never be used in connection with any of the following:

  1. Activities that violate laws, public order, or good morals, or that facilitate, encourage, or glorify illegal/criminal acts.
  2. Content that is offensive, discriminatory, defamatory, or intended to harass individuals or organizations.
  3. Adult/sexually explicit entertainment services or any association with antisocial groups/illicit organizations.
  4. Uses that degrade, damage, or compromise the reputation, brand value, or public image of MischiefWorks, LLC or the character.
  5. Unauthorized modification, recoloring, or altering of character assets (unless officially produced and approved through our paid collaboration service).
  6. Unauthorized redistribution, resale of raw asset files, or attempts to register the character design/name as a trademark or design right.

Note: In the event of any violation of these terms or agreed conditions, MischiefWorks, LLC reserves the right to immediately revoke permission and demand the prompt cessation of use and recall of materials. Furthermore, in cases of severe or willful violations, a contractual penalty (liquidated damages) of MYR 1,000,000 (One Million Malaysian Ringgit) will be charged.

How to Apply

To apply, copy and paste the format below into an email, fill in all required fields, check each agreement box, and send it to:

Submission Email:
mail@mischiefworks.llc

Application Form Template

Subject: Character Usage Application - [Your Name / Company or Organization Name]

[Applicant Information]
- Full Name or Organization / Company Name:
- Contact Person (if applying on behalf of a company/group):
- Address:
- Phone Number:
- Email Address:

[Project & Usage Details]
- Proposed Purpose & Description (Please detail how and where the character will be used):
- Expected Usage Period & Medium (e.g., promotional flyer, merchandise, website, event booth):

[Declaration & Agreements]
Please review each item and check ([x]) to indicate your agreement:
- [ ] I agree to submit high-resolution photographs and documentation showing the actual use of the character to MischiefWorks, LLC after implementation.
- [ ] I agree and grant permission for MischiefWorks, LLC to publish and feature the submitted photos and project details on its official website, social media, and PR channels.
- [ ] I agree that the character will NOT be used for any unlawful, criminal, indecent, or objectionable purposes that cause discomfort or offense to the public.
- [ ] I agree that should I violate any terms of this agreement, I will immediately cease all use of the character upon request and be subject to a penalty charge of MYR 1,000,000.
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Team

obetomo

obetomo

Illustrator / Character Creator

Specializing in simple, humor-filled characters, obetomo works across a wide range of creative fields—from character design and illustration to animation production.

Notable works include “obetomo Gakuen” for NHK E-Tele’s educational show “Shakiin!”, along with diverse projects spanning television programs, advertising campaigns, corporate mascots, and picture books.

Her creative philosophy centers on crafting approachable, heartwarming worlds that bring a spontaneous smile to everyone who sees them.

https://obetomo.com/

Haruna

Haruna

IP Producer / Creative Director

Specializing in IP production and creative planning, Haruna is the creator and producer behind “Makluk Makluk!”.

Inspired by the vibrant culture and charm of Malaysia, Haruna explores and defines a unique “Malaysian Kawaii” aesthetic—blending authentic regional flavors with universally lovable character design.

Through story-driven concepts and cross-border collaborations, Haruna aims to create heartwarming characters and cultural experiences that connect people across the globe.